Guest post by Seth Godin
Maybe next year…
The economy will be going gangbusters
Your knowledge will reach critical mass
Your boss will give you the go ahead (and agree to take the heat if things don’t work out)
Your family situation will be stable
The competition will stop innovating
Someone else will drive the carpool, freeing up a few hours a week
There won’t be any computer viruses to deal with, and
Your neighbor will return the lawnmower.
You can ship, you can launch your project, you can make the impact you’ve been planning on.
Of course, all of these things won’t happen. Why not ship anyway?
[While others were hiding last year, new products were launched, new subscriptions were sold and new companies came into being. While they were laying low, websites got new traffic, organizations grew, and contracts were signed. While they were stuck, money was being lent, star employees were hired and trust was built.
Most of all, art got created.
That’s okay, though, because it’s all going to happen again in 2011. It’s not too late, just later than it was.]
Originally posted here.